This course is an introductory course with a dual focus: one focus on organizations and another focus on the individuals who work for them. At the individual level, we will examine how business decision-making can be improved when supporting technologies like spreadsheets are leveraged. From the organizational perspective, we will cover strategic analysis frameworks and business strategies that can be fine-tuned for competition in an increasingly digitally transformed world. Humans are inherently limited in how they might approach problem-solving because of the cognitive biases we all bring to decision situations. Understanding these biases and how to confront them using the spreadsheet modeling knowledge gained in this class will change the way you face and solve problems. We will cover practical decisions you will deal with in many different personal and professional business settings. You will build models in spreadsheet software that serve to help you analyze problem situations in a completely new light.

This course is part of the Applied Business Analytics Certificate.